H&M has decided to create their own Design Award to promote and help emerging talent. Six talents from different countries have been selected by a jury that consists of: Hilary Alexander (Fashion journalist from The Telegraph), Christopher Kane (Designer) Susan Lau (Fashion blogger Susie Bubble), Kristopher Arden Houser (Fashion journalist) Ann-Sofie Johansson (Head of Design H&M) and Margareta van den Bosch (Creative advisor H&M).

We also have a Dutch contestant -Anne Bosman- who recently graduated from the ArtEZ Institute of Arts.

On February 1st, the winner of the H&M Design Award will be announced at Stockholm Fashion Week. He or she, will receive a prize of € 50.000, and an internship of one month at Christopher Kane.