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Digitalistic Campaign: Filippa K

Scandinavian brand Filippa K – one of Digi E’s favorite brands – tackled models Emily Baker and Clement Chabernaud to feature in the latest AW12/13 campaign.

Exploring the minimalistic expression in its purest form: that’s what the next season of Filippa K is all about. Strong yet feminine looks with focus on details: a mix of open backs with closed necklines for example. We see wide cut pants and cropped shorts, sheath dresses, washed jeans, graphic patterns, materials such as soft, hairy mohair and a color palette full of earth tones and dark neutrals combined with fresh brights; neon pink, blue and orange.

For the menswear collection Filippa K took inspiration from the sports world to create an ultra-minimal, raw and contemporary look. We see a sharp wool coat, knitted ethnic roller necks, padded vests, sharp cotton and tweed with raw edges and colors such as grey, petrol, graphic black and off-white.

 

 

 

 

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